WNBA Toronto has been hard at work crafting a team identity and building an organization that can win both on [...]
As Canada’s first WNBA team prepares to make its debut later this year, the process of narrowing down thousands of [...]
It’s easy to think that a team name is simply a word that goes on merchandise or something chanted out [...]
As we wrap up the Name Your Team campaign and the application process for our design team this week, we [...]
We’re now less than a week from our August 28th submission deadline, so you must act quickly to send in [...]
Canada, we’ve asked for your inspiration, and now we’re about to take the next exciting step in building the identity [...]
When we asked last week for help in shaping the identity of Canada’s first WNBA team, we knew Canadians would [...]
What goes into an identity? It’s more than a name, face, or logo. It encapsulates the qualities, beliefs, and personality [...]
